• One Order: The proof of the pudding is in the eating
      NDC has transformed airline distribution. Well, while that particular statement can be debated for many hours, one thing that can be said is that it has changed the vocabulary of airline distribution. The mindset of airline distribution has genuinely been transformed to think in terms of “offers” and “orders”, about APIs and dynamic bundles and so on. Indeed, many airlines are implementing these concepts in their distribution landscape. But what has really changed, beyond some terminology?
    • Putting the (NDC) cart before the (distribution) horse
      NDC has been around for several years with still many airlines embarking onto it. NDC is much more than a technology project, it is about making relevant offers to customers and controlling the offer and the order. A common criticism is that NDC provides no added value and differentiation, but only leads to higher complexity. When airlines go down this route, GDS contracts are often neglected, as is the overarching distribution strategy. It is strongly recommended to implement NDC with a holistic view on distribution, combined with the direct distribution strategy. Based on our experience working with airlines on distribution strategy and negotiation, as well as the NDC adoptions, this article outlines some key items to be considered in this context.
    • See you at the Aviation Festival Asia
      Travel in Motion and Oystin are privileged to have strong relationships with Asian airlines and vendors. Therefore, we are happy to meet many of our partners and customers at the Aviation Festival Asia which will take place 14 and 15 June in Singapore. Daniel Friedli and Boris Padovan are looking forward to being onsite. In addition Daniel will moderate the panel “Airlines as a data-driven transportation ecosystem” on 15 June at 11:10 a.m. See you at the Aviation Festival Asia!

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    Travel Industry Strategy and Solution Consulting

    Your needs are our guidelines. Travel in Motion GmbH, travel industry consulting, will find the ideal model to work with you and provide you the support you require.

    We focus on eCommerce, IATA NDC, distribution, revenue management, mobility and customer experience related travel topics. We can support you in creating business strategies, and translate those into business solutions.

    Travel in Motion will accompany you from ideation to strategy creation, from business process modeling to requirements definition and finally from solution definition to vendor selection.

    What we do

    Travel in Motion currently has about 40 clients across the globe. Our customers range from airlines of various sizes to PSS providers, travel ecommerce vendors, travel IT vendors, travel start-ups and payment providers. With travel industry consulting, we serve airlines, small and midsize IT companies and multinational corporations in the travel industry. We are privileged to count industry organisations such as IATA to our customer base as well.

    Our current work ranges from developing sales and business development strategies to solution design reviews, from one day workshops to longterm strategy engagements, driving airline IT strategies and airline NDC roadmaps to competitive benchmarks amongst industry players. We support airlines in defining NDC and merchandising strategies and market roll-out plans, and support them in the execution. We are at the forefront of the IATA ONE Order concepts, both from an industry perspective as well as looking at possible transitions with customer airlines.

    We support vendors in M&A discussions and contract negotiations. We conduct benchmarks of airline eCommerce vendors’ capabilities and market perception. We support leading global IT vendors in business development and business strategy in relation to travel and transportation market and helped with new product definition and market validation.

    We facilitate workshops for airlines, vendors and have done so for the leading airline industry governing body organisation, supporting organisations in defining programme scope and activities.

    We moderate panels and facilitate discussions as a neutral third party.

    Finally, in between all this work, we also author reports on NDC, ONE Order and future industry direction for various clients.

    We’d love to support your company’s growth and success with our expertise and experience.

    Clients & Partners – past and present

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